Helping SME’s achieve sustainable financial success and a lasting competitive advantage through:
Delivering exceptional and memorable experiences to their customers and employees.
We do this by helping you improve your business culture, your customers and employees loyalty and by improving your 3 R’s – Retention, Repurchase and Referrals – and then turning these improvements into actual bankable results.
Customer experience improvement is the greatest untapped and sustainable opportunity to increase your market share, increase revenue, lower costs and create a competitive advantage. We can help you tap into this opportunity via our 7 step process which utilises proven best practices in a way that’s easy for everyone in your business to understand and use, by breaking this process down into manageable chunks.
In today’s changing competitive environment, customer centricity is not aspirational – it’s essential. Achieving a true customer centred business isn’t easy, but with the right strategic approach and partner to help you (aka us), any business can get there, regardless of your size.
Our typical Customer Experience improvement program involves the following stages: For full overview, download : CE Improvement Program
- Commit
- Understand
- Design
- Align
- Implement & Action
- Measure & Manage
- Live & Improve
We say typical because each solution is unique to your situation – sorry there isn’t a one size fits all standard solution to improving your customer and employee experience and loyalty that you can just “bolt on” to your business and magically start reaping the benefits. Because each business is different it needs its own unique, custom designed solution.
But it doesn’t mean you have to re-invent the wheel each time – our toolbox has many market proven and tested tools that we can use, but the finished product is unique to your business, meaning it creates differentiation and makes it so much harder for your competitors to copy.
What we do is to help you go from one-off, inconsistent or disjointed attempts at improving your customers experience and loyalty, to a comprehensive solution where you not only create a customer centric culture but also systematically visualise, design, implement, measure and manage the experience you deliver to your customers and employees. You go from thinking you know what your customers want, to knowing, and from inconsistent and frustrating to consistent and enjoyable – for everyone.
So what are the typical steps in creating a customer centric culture and a world class customer and employee loyalty program, which will improve your profitability and sustainability?
For more information on our Customer experience improvement program, click here – CE Improvement Program